About Us

The Story of Juicy Couture

Juicy Couture is a Los Angeles lifestyle brand known for casual glamour, playful design and an unmistakable attitude.

The brand became famous for its iconic velour tracksuits, colorful designs and signature rhinestone details.

Inspired by Los Angeles culture and everyday glamour, Juicy Couture brings a fun and confident attitude to fashion.

Today, the brand offers tracksuits, clothing, handbags, jewelry, accessories and fragrances.

From classic velour to modern Y2K-inspired styles, Juicy Couture continues to celebrate individuality, glamour and effortless California style.